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Marketing Expert John Jantsch: Professional Social Media Profiles Need a Professional Photo :: Bloomington, Illinois, Headshot Photographer

July 09, 2013

You're probably already on Facebook, Twitter, LinkedIn, Google+, or some combination of all those (and more). But do your profiles send clients and prospects the right message? 

Marketing pro John Jantsch says a professional's social media profiles should begin with a professional image:

Don’t settle for that phone “selfy” bounce shot off the mirror or the “look at how arty I can be” shot. (Okay, maybe those represent your brand accurately, but I’m guessing you’re a minority.)

Get a series of professional shots done. It doesn’t have to be the stiff studio shot either – add some character, get some outside shots, experiment with industrial backdrops – just make sure it’s well lit and composed.

And research confirms that LinkedIn profiles with photos get seven times more views than those without them, and a better photo leaves a better impression.

If you're having a headshot made for yourself, be sure to check out these tips for getting a great headshot. 

And if you're in central Illinois, drop me a line--I'd be happy to make your picture.

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